When you’re starting a new business or trying to grow your online presence, the terms SEO (Search Engine Optimisation) and PPC (Pay-Per-Click) are probably familiar. But what exactly are they, and more importantly, which one should you focus on? In this blog, I’m going to
Cookie Consent: How Companies are Failing and What Needs to Change With increasing attention to data privacy, cookie consent is a critical issue for businesses today. Many companies still fail to offer consumers a meaningful choice when it comes to accepting or rejecting cookies. New
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